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Tuesday, May 13, 2025

How I Give up My 9-5 And Made $1.4 Million Final 12 months Promoting On Amazon

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Do you need to learn to become profitable on Amazon? Right this moment’s interview is with Stephen from Market SuperHeroes, who sells on Amazon. Stephen used to work at a authorities job. On paper, it seemed like an important gig. However deep down, he wished extra. Extra freedom, extra time, and extra goal. That need led…

Do you need to learn to become profitable on Amazon?

Right this moment’s interview is with Stephen from Market SuperHeroes, who sells on Amazon.

Stephen used to work at a authorities job. On paper, it seemed like an important gig. However deep down, he wished extra. Extra freedom, extra time, and extra goal. That need led him down the trail of on-line enterprise, and ultimately, to promoting on Amazon.

Now, his Amazon enterprise has handed the $1,000,000 mark yearly, and he teaches others methods to construct profitable reselling companies too – even when they’re simply getting began and solely have a couple of hours per week. 

On this interview, Stephen shares precisely how he did it, how a lot you may actually make, and the way rookies can observe the identical easy system to start out creating wealth on-line. He solutions questions comparable to:

  • Is there actually nonetheless room for brand new Amazon sellers? 
  • How a lot can somebody truly make promoting on Amazon?
  • What sort of objects are you able to promote on Amazon? 
  • What are some challenges an individual could face by promoting on Amazon? What occurs to objects that don’t promote?
  • Plus extra!

If you happen to’ve ever wished to learn to begin an actual Amazon enterprise, this can be a must-read! 

Stephen additionally put collectively a free step-by-step information: ​The Easy Amazon Facet Hustle eBook​. It’s filled with ideas that can assist you get began, what merchandise to search for, and methods to make your first gross sales – even with simply a few hours per week. ​Click on right here to seize your free copy and begin studying at the moment!

How I Give up My 9-5 And Made $1.4 Million Final 12 months Promoting Merchandise On Amazon

If you wish to learn to begin a enterprise promoting on Amazon, this interview is a superb place to get began.

1. Let’s begin along with your story. What had been you doing earlier than Amazon, and the way did this complete factor start?

Over 12 years in the past now, I had what you’d in all probability name a “protected” job — working in a authorities position on the Psychological Well being Fee in Dublin, Eire. First rate paycheck, good advantages, stability. However each lunch break, each quiet second, I used to be Googling “methods to become profitable on-line.” I didn’t need to be caught on this “safe” job ceaselessly – as a result of I felt like there was extra. Extra freedom. Extra goal. Extra chance. 

In fact, the web will throw each rip-off conceivable at you whenever you search that stuff. Get-rich-quick “gurus,” crypto schemes, apps that promised passive earnings however paid you pennies to your time. I attempted fairly a couple of issues. Most of it didn’t work.

Then, a random dialog modified my life. A pal of my aunt’s was quietly crushing it with an eCommerce or bodily merchandise enterprise. I didn’t hesitate. I drove throughout the nation to fulfill him and ended up in his freezing chilly warehouse (again then, you needed to do all of this your self – not anymore, fortunately!), studying every little thing I might about promoting bodily merchandise on-line. It was hands-on, unglamorous, and one of the best crash course I might’ve requested for.

I began with reselling current manufacturers on Amazon. It was an easy, easy approach to be taught the ropes and get fast wins. Over time, we expanded into non-public label (the place you construct your personal branded merchandise) and ultimately launched Market SuperHeroes to assist others do the identical.

Quick ahead a couple of years, and I now run the enterprise with my sister and CEO, Lisa. We work with world-class educators on this house, and we’ve bought tens of millions in product throughout Amazon marketplaces globally. 

We now run a web based schooling platform that’s helped almost 10,000 folks begin their very own Amazon companies. In 2024, one in every of our personal Amazon accounts cleared $1.4M in income. And 2025? It’s shaping as much as be even greater.

However right here’s the factor: you don’t must create the subsequent viral product or be a advertising genius to do that. You don’t even have to be on digital camera or provide you with concepts on what to promote. You simply want to grasp methods to promote easy, on a regular basis objects that individuals already need – and plug into Amazon’s unimaginable success system.

That’s what we train. And it really works.

2. What does it truly imply to “promote on Amazon”? Are you able to clarify this in beginner-friendly phrases?

Completely. Think about this: you discover a product that persons are already shopping for — say, a particular model of shoe, like Converse. You get a couple of containers of these sneakers at a reduction from one other retailer (both domestically or on-line), and also you ship them to Amazon’s warehouses.

Now right here’s the magic: Amazon shops these merchandise, lists them for you, handles customer support, ships them out when somebody buys — they do all of the “arduous” stuff. You simply give attention to discovering merchandise you could listing at a revenue on Amazon.

That system known as Success by Amazon (FBA) — and it’s what lets you run an actual enterprise in your spare time.

What does it actually mean to “sell on Amazon”?

Take into consideration what this implies virtually. When a buyer locations an order to your product, you don’t need to do something. 

You’re not speeding to pack containers, standing in line on the put up workplace, or answering customer support emails at 11 PM. Amazon handles all of that for you!

We train two primary methods to get began:

Reselling (Retail/On-line Arbitrage)
You discover discounted objects on web sites like Walmart, Boots, and even clearance sections of on-line retailers — then listing and promote them on Amazon for a revenue. It’s beginner-friendly as a result of:

  • You can begin small — even with $500 or much less
  • You don’t must create a model or cope with abroad suppliers
  • You see outcomes quick — typically in your first week!

This mannequin is what we’ll be speaking extra about in at the moment’s weblog put up!

Wholesale (Speed up Mannequin)
Right here, you purchase branded merchandise immediately from home suppliers (for instance, within the USA). You get permission to resell this stuff and sometimes get higher pricing. 

You then listing them on Amazon and goal to win a share of the Purchase Field — that is the principle “Add to Cart” part on a product web page. When a number of sellers provide the identical merchandise, Amazon rotates who seems there all through the day. 

If you happen to’re priced competitively and meet sure standards, your provide will get featured — that means you can also make gross sales even when others are promoting the identical product.

That is preferrred when you’ve gotten some traction with reselling and need to scale sooner. Our wholesale skilled, Mike, runs this aspect of the coaching, and he’s good.

In each fashions, you’re not reinventing the wheel. You’re plugging into an current ecosystem, fixing actual issues with merchandise you recognize are already promoting from massive manufacturers like Crayola, Fisher Worth, and extra, and taking your slice of the pie.

Right here’s an summary of what the method appears to be like like…

Here’s an overview of what the process looks like…

However in the event you’re a newbie? Kickstart is the proper place to start out. And Josh, our reselling skilled (and my enterprise accomplice), is the one who guides you step-by-step inside that program.

Oh, and talking of Kickstart, we put collectively a free e-E-book lately that may train you in-depth how this mannequin works and what sort of outcomes you may anticipate whenever you get began…

Click on right here to get your free copy now!

3. Is there actually nonetheless room for brand new Amazon sellers? Or is the market saturated?

That is in all probability the #1 delusion that retains folks from beginning. And I get it — Amazon’s large. However let me be clear: There has by no means been a greater time to start out.

Why? As a result of Amazon is rising sooner than ever. Over 60% of their product gross sales now come from third-party sellers — folks such as you and me. They want us to maintain up with demand.

And right here’s the kicker: Amazon is a residing, respiration market. Stock ranges shift, costs fluctuate, and sellers come and go. There are all the time gaps — and people gaps are alternatives for sensible sellers.

In 2024 alone, we noticed complete rookies are available in, discover easy merchandise like kitchen instruments or haircare objects, and begin producing a whole lot (even 1000’s) in month-to-month revenue in a matter of weeks.

Plus, the best way we train Amazon promoting isn’t about guessing or “getting fortunate.” It’s strategic. We use confirmed instruments and strategies to spot alternatives — merchandise that persons are shopping for, that don’t have sufficient competitors, and that we will supply for lower than they promote on Amazon.

So sure, there’s loads of room. If you happen to observe a system and deal with it like an actual enterprise, the alternatives are vast open.

4. How a lot can somebody truly make doing this?

It relies upon — and I say that to not dodge the query, however as a result of it actually does depend upon a couple of issues: how a lot you make investments, how persistently you’re employed, and the way effectively you observe the system.

This isn’t one in every of these get wealthy fast issues the place I inform you you’re going to be a millionaire subsequent month, and if I did, I’d hope you wouldn’t belief me very a lot. As I share these numbers, know this – we will’t and received’t promise that you just’ll have the identical outcomes. In fact, leads to any enterprise could range.

That stated, let’s speak actual numbers.

With our Kickstart Reselling technique, we’ve seen:

  • Individuals begin with $500–$1,000 and develop to $1,000–$2,000/month in revenue fairly rapidly
  • Others reinvest and scale to $5,000–$10,000/month
  • Some develop additional and use earnings to fund greater stock, ultimately going full-time

It’s a actual enterprise mannequin that rewards consistency and sensible choices — however in contrast to most companies, you can begin seeing gross sales inside weeks. In reality, right here’s one in every of my favourite latest tales:

“I despatched my first merchandise into Amazon in March 2024, and made my first gross sales simply 3 days later. That was the proof I wanted that this truly works. Since then, I’ve completed over $8,300 in gross sales and I’m monitoring towards $10k. There have been challenges, positive — however I’m studying, I’m promoting, and I’m constructing one thing actual.” — Nicole, Kickstart Reseller

You’ll be able to try the total interview with Nicole under!

YouTube video

Nicole’s story is such an important instance of what occurs whenever you observe a confirmed course of. She didn’t go all-in on some stylish, dangerous product. She adopted the steps, began small, and is now scaling up with confidence.

We constructed this mannequin particularly for folks like Nicole — individuals who need one thing actual, versatile, and sensible. Whether or not your aim is an additional $1k/month or ultimately going full-time, reselling on Amazon is likely one of the most accessible methods to get there.

5. How a lot time does this take every week? Can I do that with a full-time job?

Completely — and a variety of our college students do exactly that.

We name this the 2-Hour Amazon Shortcut as a result of most individuals can run this mannequin in as little as 2 hours per day, or about 10–14 hours per week. That’s sufficient to:

  • Discover worthwhile merchandise
  • Order and ship them to Amazon
  • Monitor your account and monitor gross sales

And since Amazon does the packing, delivery, returns, and customer support, you’re spending your time on the highest-value duties: sourcing and technique.

You’ll be able to construct this round your life — early mornings, evenings, weekends. Some folks even do it throughout lunch breaks at work.

As you develop, you may select to place in additional hours or rent assist. However to get began? A few hours a day is greater than sufficient.

6. What sort of objects are you able to promote on Amazon? And the way do you discover them?

The brief reply: lots of the massive manufacturers which are already promoting on Amazon — so long as you should purchase it cheaper elsewhere.

Right here’s how we train our college students to search out worthwhile merchandise utilizing our Kickstart Reselling technique:

  1. Determine merchandise with confirmed demand
    We use particular instruments and knowledge factors (like Greatest Sellers Rank, variety of critiques, and estimated gross sales quantity) to ensure the product is already promoting effectively on Amazon.
  2. Search for value gaps
    That is the core of the reselling mannequin. You’re on the lookout for on a regular basis merchandise which are being bought cheaper some place else — whether or not that’s Goal, Walmart, Boots, or Greatest Purchase. If it’s promoting for $15 on Amazon and you should purchase it for $7 elsewhere, that’s a stable lead.
  3. Examine the competitors
    We keep away from listings the place there are too many different sellers or the place the value is more likely to crash. Ideally, we wish merchandise the place there are just a few sellers rotating within the Purchase Field — the part the place clients click on “Add to Cart.” That’s the way you make constant gross sales.
  4. Calculate all of your prices
    Earlier than shopping for something, we train you methods to run the numbers correctly. That features product value, Amazon’s charges, delivery, and any prep middle costs — so that you’re clear in your revenue margin earlier than you commit.
  5. Begin small and take a look at
    By no means go all-in on a product instantly. We train you to check a small amount, see how briskly it sells, after which double down on the winners. This retains threat low and confidence excessive as you construct.

Some sizzling classes?

  • Well being & private care
  • Dwelling and kitchen
  • Workplace provides
  • Toys
  • Grocery objects with robust demand

Right this moment, you may discover a health accent at a reduction. Subsequent week, it could be a cleansing product. The hot button is following the numbers, not your private preferences.

In our free eBook and bonus workshop, we dive deep into what merchandise to promote, what kind of earnings to anticipate, and methods to discover the absolute best merchandise to get began with.

Go right here to obtain your copy and watch the bonus workshop.

7. How a lot does it value to start out this kind of enterprise, and the way a lot on a month-to-month foundation to keep up it? What are Amazon’s charges?

Beginning an Amazon reselling enterprise by way of our Kickstart technique is likely one of the most accessible on-line enterprise fashions accessible at the moment. 

One of many causes reselling is such an important start line is the low upfront value. You don’t want 1000’s of {dollars} or big stock commitments. Most individuals get began with $500–$1,000 and develop from there.

Right here’s a easy breakdown of the standard startup and ongoing prices:

  • Amazon Vendor Account – $39.99/month for the Skilled plan (beneficial)
  • Preliminary Stock – You can begin testing with as little as a pair hundred bucks. Not like non-public label, you don’t want to purchase a whole lot of models of a single product.
  • Prep Middle (elective) – If you happen to’re not prepping merchandise your self, many sellers use a prep middle to obtain, examine, label, and ahead merchandise to Amazon. Anticipate $1–$3 per merchandise.
  • Transport to Amazon (if self-prepping) – $10–$30 per field, relying on weight/distance.
  • Fundamental provides – If prepping at house, you may want tape, containers, and labels. Price range $50–$100.

One of many largest benefits of the Kickstart mannequin is that you just don’t must go all-in on one product. 

You’ll be able to take a look at a number of objects in small portions, see what sells, and scale up the winners. That retains threat low and helps you construct expertise and confidence rapidly.

A lot of our college students see their first gross sales — and even their first earnings — inside just some weeks of sending their first merchandise into Amazon.

8. What are some challenges an individual could face by promoting on Amazon? What occurs to objects that don’t promote?

Like several actual enterprise, reselling on Amazon comes with its ups and downs (however in comparison with most different on-line enterprise fashions, these are a breeze to navigate!)

The hot button is understanding what to anticipate — and methods to deal with it when issues don’t go precisely to plan.

Listed below are a couple of of the widespread challenges rookies face (and the way we aid you cope with them):

1. Selecting the correct merchandise

Not each merchandise that appears worthwhile on paper finally ends up promoting effectively in actuality. That’s why we train you to check small portions first — no massive dangers, no guesswork. You’ll enhance your product analysis abilities with a bit of time and observe (and now we have instruments that can assist you velocity up your progress massively).

2. Worth competitors

Amazon is a dynamic market. Costs can fluctuate primarily based on demand and competitors. We present you methods to discover merchandise with sufficient margin to climate no matter could occur and methods to know when to carry or alter your value.

3. Stock administration

You’ll learn to steadiness having sufficient inventory to maintain promoting — with out tying up an excessive amount of money in merchandise that transfer slowly. This turns into much more vital throughout seasonal shifts.

4. Account well being

Amazon expects you to observe sure efficiency metrics (like order defect price, cancellation price, and many others.). Fortunately, FBA handles most of this for you — however we nonetheless aid you keep compliant and maintain your account in good standing.

Bear in mind, you’re testing small batches of a number of merchandise, so if one thing doesn’t carry out, it’s not a giant setback. You’ll be able to rapidly pivot, be taught from it, and maintain transferring.

Over time, you’ll get higher at choosing winners and constructing methods that make every little thing smoother. These little bumps within the street? They’re simply a part of constructing an actual, sustainable enterprise.

9. Are you able to inform us extra about your course? How does it truly assist rookies?

Completely. Our Kickstart Reselling program, led by our reselling skilled (and my enterprise accomplice) Josh, is constructed for complete rookies. You don’t want expertise, merchandise, or tech abilities.

Right here’s what you get:

  • 8-week coaching: Step-by-step system to go from zero to first gross sales
  • Sourcing Vault: Our private listing of internet sites to search out worthwhile merchandise
  • Day by day Deal Alerts: We even aid you spot real-time alternatives
  • Weekly teaching calls: Ask questions and get assist from our group
  • Personal group: Meet different sellers, share wins, and get help
  • Scaling instruments: Discover ways to outsource, scale, and switch this right into a full-time enterprise in order for you

It’s not fluff. We train actual, actionable methods and stroll you thru each step.

And whereas Kickstart focuses on the reselling mannequin (the place you discover discounted merchandise on-line and flip them for a revenue on Amazon), we additionally provide superior coaching for many who need to transfer into wholesale afterward. 

That’s led by our Wholesale skilled, Mike, who’s superb at serving to folks take issues to the subsequent stage after they’re prepared.

However to be tremendous clear: in the event you’re simply beginning out, Kickstart is the proper place to start. You’ll be taught every little thing you want to make your first gross sales and construct a enterprise that matches round your life.

Need to see the way it all works — step-by-step? Click on right here to obtain our FREE eBook + unlock the bonus workshop

And in the event you’ve caught round this lengthy, an enormous thanks for studying this put up that our good pal Michelle requested us to jot down. 

Being fascinated about private finance offers you such a leg-up on most individuals in the case of earnings streams, investing, and different matters that may actually set you up for achievement long run.

So even when we don’t work collectively, sustain the superb studying journey, and I want you all one of the best!

Are you curious about beginning a enterprise promoting on Amazon?

Really helpful studying:

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